superiorbyways.com

A loose confederation of local and regional travel associations in northeastern Minnesota, Superior Scenic Byways, wanted a site that would promote the region's four designated scenic byways and provide links to the communities and attractions along the routes. The result was this gateway site with a unique interface of navigable maps and dozens of external links to the various chambers of commerce, CVBs and attractions represented along the routes. Part of our mandate is to provide ongoing statistics regarding the number of hits being generated by the site for each of the participating organizations.

The client was please with the results and awarded W.A. Fisher Interactive with a second contract to redesign the website to bring in a more professional and clean look to encourage visitors to revisit the site.