As tourism bureaus across the nation work to reinvent the ways to attract visitors during the COVID-19 pandemic, tourism-focused websites need to refocus their content strategy. Pre-pandemic, promotion often revolved around events: live music, annual celebrations, and sporting events. And while everything has changed, the desire to travel remains, and visitors will seek travel information…
Nowadays, especially in the time of COVID, having a website for your business isn’t just a good idea, it’s crucial. But, what makes your website stand out from your competitors? Chances are, you are missing out on some opportunities to really impress your potential customers, along with attracting more. Here’s 7 things we think your…
It may seem crazy, but there actually are websites out there that are still utilizing Flash to load content. We thought that Apple’s complete lack of support would cause most sites to move away from it, but apparently not. Now, with Google Chrome jumping on the bandwagon to do away with Flash, maybe we’ll see…
Ah, WordPress. It’s such a powerful tool when used correctly. When used incorrectly, however, it can cause major self-destruction. Security issues, SEO problems, lack of expandability… These all can be catastrophic to your site. Security issues: WordPress is already susceptible to hacks when it’s not set up correctly: Add a common theme onto it and you…
When it comes to this question, the first thing we need to determine is: Who do you want to manage your content? If the answer is us, we can put together a maintenance plan for you. If the answer is you, then keep reading. Content management systems are programming on the backend of your site…
Whether you are redesigning a website or starting a new site from scratch, these are the features you really must include on your home page. Logo/ Branding As soon as your website loads, your uses should be able to see your branding. Whether this is the logo, the color scheme or typography, users should be…
So we’re a little late getting our design trends out there for the upcoming year – the end of 2015 / start of 2016 was crazy and we’re finally catching our breath. Check out the top 4 web design trends for 2016 we expect to become very prominent. Scrolling Gone are the days of worrying…
What is UX? User Experience (UX) is the way a person interacts with a digital product. In our case, the digital products we’re referring to are websites. Why Does User Experience (UX) Matter? How users interact with your website is just as important as how they think it looks. It’s possible to have a great…
There is no such thing as a perfect website, regardless of what anyone says. The reason behind this is the fact that websites are subjective. One person may love it, the next may not even like it. Here are the top 4 things that are guaranteed to make users dislike your site. Luckily, they’re all pretty simple…
Have you ever though about what people first see when they look at your website? Look for yourself. What’s the first thing that jumps out at you? Do you like what you see? The following infographic has some great information about typical web users and what they see on a website, how long you have before…
As an interactive and traditional print agency, we are constantly transferring files. Whether it be from us to the client, from the client to us, or us to a vendor, files (sometimes quite large) are constantly being moved around. Back in the days before cloud storage became popular, we created our own file transfer site…
We know that developing a website can be a daunting task. That’s why we put together this little article on our website project process. We hope it gives you a heads up of what to expect if you choose to work with us on your website project and (hopefully) makes the project run as smoothly…
On April 21st, Google rolled out it’s new search algorithm. Big deal, right? It is a big deal. A huge deal, in fact. This new algorithm has to do with how mobile-friendly your website it. It gives preferences to responsively designed websites over non-responsive sites when rendering search results for people searching on mobile devices….
First things first: We’re sorry. We know we throw abbreviations around like they’re going out of style. We sometimes forget that not everyone is a web marketing or web development expert. Let us make it up to you. Here’s a list of acronyms / abbreviations that we tend to use in our every day jargon,…
One of the first questions we are asked when talking to prospective clients about a website is: “What will my website cost?” Our response? “It depends on what you want”. Now, that may seem like we’re avoiding the question, but the truth is that we don’t just charge a set rate for a website. And,…
You’ve already got a website for your small business? That’s great! You’ve taken the first step. The next step? Determining whether your website is actually helping or if it’s hurting your business. “Wait, I thought having a website is better than not having one!” In some cases, a bad website can actually do more harm…
I recently found out that only 53% of small businesses (SMB) have websites. Are you kidding me? Let me say it again: almost HALF of the small businesses out there don’t have a website. Why? 41% of SMB owners don’t believe they need a website and 4% don’t think they’ll ever need one. 19% attribute…
2014 was a great year for us! Here’s a look back at what we did: Links: lakevermilionresorts.com fishermaps.com pohaki.com elycanoecapitalrealty.com wghcpas.com brotenconcrete.com
Whether we like it or not, 2014 is coming to a close and the doors are opening to 2015. With a new year comes new design trends and we can honestly say that we are pumped for the next year and the developments in web design. Here’s a few web design trends for 2015 we are…
After reading our post about the Benefits of a WordPress CMS, you’ve chosen to develop your new website with WordPress – excellent choice! WordPress is a robust and easy-to-use content management system, so you’re on the right track to creating an easy to update website! That is… if you choose the right WordPress developer. If…
Redesign. One word that is feared by many businesses because of the process that it can become and the money that it mistakenly can take. Have you ever considered that it might be a very simple process? Or that it’s a way to invest in your business to help generate more revenue? How can you…
If you’ve been looking at updating your website, chances are that you’ve heard the term “Wordpress”. WordPress is a self hosted CMS, meaning you can install it on virtually any website. It originally started as a blogging tool (wordpress.com) and has evolved into a powerful content management system (wordpress.org). So powerful in fact, that over…